Moonee Valley Voices

Business In Early 30s: Brand, Word-Of-Mouth & Community with Golden Goose's Anthony Cerchiara

Content Hype Studio | Moonee Ponds

In this episode of Moonee Valley Voices, host Matthew Galea sits down with local business owner Anthony Cerchiara, founder of Golden Goose Finance.

Anthony shares his journey from working at a Big Four bank to launching his own finance business in his early 30s. We dive into:

  • What it takes to back yourself and start a business from scratch.
  • How word-of-mouth and client referrals fuelled Golden Goose’s growth.
  • The creative approach Anthony takes to branding and marketing in the finance industry.
  • Big changes in the market for first home buyers and business owners dealing with tax debt.
  • His ties to the Essendon Royals, where he still plays socially, and his connection to the Silent Sight Foundation.

Anthony’s story highlights the courage, creativity, and community spirit that drives entrepreneurship in Moonee Valley.

Available on Spotify, Apple Podcasts and YouTube.

Connect with Golden Goose Finance:
Website: https://www.goldengoosefinance.com.au
Email: anthony@goldengoosefinance.com.au